Substratum 611
Production Services and Podcast
“Sometimes you will never know the value of a moment
until it becomes a memory.”
Theodor Seuss Geisel
How It Works
Step 0
Brainstorming
A discussion about the client’s goals, target audience, and desired outcomes. This stage establishes the project’s vision, scope, budget, and timeline, ensuring alignment between expectations and deliverables.
Step 1
Pre-Production
Includes scripting, location scouting, securing equipment, defining roles, and scheduling. The goal is to anticipate challenges and ensure a smooth production process.
Step 2
Production
The actual filming phase where raw footage is captured. This includes setting up cameras, managing audio, lighting, and directing talent. Efficiency is key, ensuring all planned shots are recorded with minimal disruptions.
Step 3
Post-Production
Editing and refining the footage to create a polished final product. Involves cutting scenes, color grading, enhancing audio, applying graphics, and ensuring visual consistency. Multiple rounds of feedback ensure the client’s vision is met.
Step 4
Distribution
Delivering the final content across appropriate platforms. This includes formatting for various social media platforms, along with uploading, optimizing titles and thumbnails, and sometimes managing promotional rollout strategies.