(Production, Licensing, and Sponsorship)
- Production
- Brainstorming: $10
- Pre-Production: $20/hour
- Production: $100/hour
- Post-Production: $300/HPF
- Distribution: $10
- Licensing
- Long-Form: $500
- Medium-Form: $200 per video
- Short-Form: $50 per video
- Sponsorship
- Traditional: Variable
- Visually-Integrates: Variable
- Affilate: No charge
Hour of Production Footage (HPF) Obviously, it would be kinda weird to have you pay for everything that is involved in post-production.
TL;DR: 1 HPF = over 10 hours in post-production and distribution, not including creating short-form content and social media ads. (Also with context that I don't have a production team and super powerful computers to render on or fast internet upload speeds.)
For example, 1 HPF = 60 minutes minimum of editing (could be 2-3 hours), 90 minutes to render the first draft quick export, 30-60 minutes to upload to the cloud, get your approval on the content, then do a full export which takes about 180 minutes then upload that file (which is a lot larger than the quick export file) to various hosting platforms. YouTube gets the full export which takes maybe 120 minutes to upload whereas Spotify Podcasts and Facebook get the quick export, with each taking maybe 60 minutes each to upload.